AI Insights · Timothy · January 2023
Top 5 Social Networking Apps in South America Q4 2022 Performance
In Q4 2022, WhatsApp Messenger, Facebook, Telegram Messenger, Messenger, and BeReal: Photos & Friends Daily dominated the social networking scene in South America with notable trends in downloads, revenue, and active users.
In Q4 2022, the top five social networking applications in South America showcased diverse trends in downloads, revenue, and active user engagement, reflecting their popularity and user interaction.
WhatsApp Messenger demonstrated consistent performance throughout the quarter. Weekly downloads ranged from approximately 1.1M to 1.4M, peaking at about 1.45M in late October. Revenue fluctuated between $50 and $84 weekly, with active users hovering around 200M to 202M.
Facebook also showed strong metrics. Weekly downloads were stable, generally around 1.3M to 1.5M, reaching a high of 1.53M in late October. Revenue varied, with notable peaks like $69K at the end of November. Active users remained relatively steady, around 199M to 202M.
Telegram Messenger had a noticeable presence with weekly downloads mostly between 650K and 900K, peaking at 925K in late October. Revenue showed a gradual increase, reaching approximately $12.8K in mid-December. Active users fluctuated between 23.6M and 25.6M.
Messenger maintained a steady download rate, typically between 800K and 880K weekly, peaking at 880K in late December. Revenue was relatively low but saw a notable peak of $785 in late November. Active users ranged from 63.7M to 67.1M.
BeReal: Photos & Friends Daily showed a unique trend with weekly downloads gradually declining from around 493K to 96K by the end of the quarter. Active users remained around 1.2M to 1.4M throughout the period.
These insights, derived from Sensor Tower data, highlight the dynamic performance and user engagement of the leading social networking apps in South America during Q4 2022. For more detailed insights, visit Sensor Tower.